The Confidential: Field Notes from Eventlandia

Vendelux’s new Power Index, Money20/20’s marketing brilliance, a $40K cautionary tale, the Event Venture Group builder’s bootc intelligence, field notes, and cultural cues from the live-event economy.

In this column:

THE POWER INDEX: Vendelux reveals who’s really holding the room this quarter.

TAKING A BOW: Inside Money20/20’s emotional marketing coup.

THE $40K SCAM: The pre-pandemic fraud that still haunts event pros.

WHAT’S WORTH WINNING: A survey on which awards matter.

THE BUILDERS ARE GATHERING: Freeman + Event Venture Group’s Event Builder Bootcamp.