Forget Engagement at Events. Participation Is the Real Infrastructure.

The real future of events isn’t content or spectacle. It’s what happens when the room takes control.

Participation is the lifeblood of gatherings. It is the raised hand in the ancient marketplace, the roar of the Coliseum, the voice carried by a microphone, the sticky note on a wall. It is not decoration; it is the oldest and most powerful technology humans possess. Without it, events are theater. With it, they become engines of memory, connection, and…