The Future of Events: An Arrival Well?
Why the Future of Gatherings Begins Way Before the Door
The idea began, improbably enough, with candy and perhaps thought of as a trivial moment that could be more interesting than we thought.
Years ago at a BizBash Hall of Fame gathering in Los Angeles, Nicole Peck and our team decided to try something small at the entrance. Instead of a single doorway feeding everyone into the reception, we built two. One …
