Cvent Buys Goldcast — and Forces the Events Industry to Ask: What Happens Next?

After the acquisition, events are no longer moments. They're systems.

Cvent has acquired Goldcast in a cash deal Axios reports at just under $300 million. On the surface, it looks like another sensible consolidation in a crowded event-tech market: a dominant platform absorbing a younger company that rose during the hybrid era. But that reading misses the deeper meaning of the deal. This acquisition isn’t really about vide…