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Coffee at Events: Why It’s Fueling Your Costs — and Not Always Your Connections

Coffee at Events: Why It’s Fueling Your Costs — and Not Always Your Connections

From ancient rituals to rising tariffs, coffee deserves smarter strategy at events today.

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David Adler
Apr 28, 2025
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Gathering Point News
Gathering Point News
Coffee at Events: Why It’s Fueling Your Costs — and Not Always Your Connections
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It Started With a Post…

Recently, my friend and events industry icon Julius Solaris made even more waves on LinkedIn by stating:

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“Free coffee is not an activation".

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