Event Design Guru Bryan Rafanelli Takes Events to a New Level

From weddings to the White House, he uses gatherings to shape perception, behavior, and real-world outcomes.

Few people in American life have spent as much time thinking about the architecture of a gathering as Bryan Rafanelli. Fewer still have done it across as wide a range of rooms. For nearly three decades, through his firm Rafanelli Events, he has built a body of work that has made him the operator other operators watch. What he brings to the work is rare …